Undervalued assets
Adaptive reuseBuildingDistressed assetRepositioningSHaD-1Undervalued Assets
Opportunity to create value with a hotel investment often comes in the form of an acquisition that requires renovation, repositioning or adaptive reuse. Hotels may be purchased for a relatively low price if they are under performing. If the hotel’s performance improves once renovated and/or repositioned, the value of the asset increases commensurately. The work that goes into changing the property is part of what the owner contributes to the value of the asset.